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This integration allows you to send one-way events from GuideWhale content interactions (such as guide views, completions, and checklist usage) to Segment for advanced tracking and reporting.
All user events pushed to 3rd party platforms are prefixed with gw_ to easily differentiate GuideWhale from other event sources.

Use Cases

  • Unify event tracking across your analytics platforms
  • Use GuideWhale events to trigger emails, push notifications or ad campaigns based on user behavior.
  • Track how users are interacting with your in-app guides, checklists, and banners and compare that to how they are interacting with your website.

Requirements

  • Installed GuideWhale Javascript SDK
  • Installed Segment Javascript SDK
  • Enabled integration in GuideWhale dashboard settings

How It Works

  • GuideWhale SDK will fetch the integration settings from our dashboard when a user is identified.
  • When a new GuideWhale event is tracked, we first check if event pushing is enabled and if the event belongs to an enabled group of events.
  • After that we try pushing the event to Segment using your installed Javascript SDK if it is available.
  • Please note that this will likely not work for users who have installed an ad blocker as it will block all events from going out to Segment.

Configuration

  1. In the GuideWhale Dashboard, navigate to settings > integrations.
  2. Here you will be able to enable the integration and toggle which event types you want GuideWhale to send to Segment.
  3. Once enabled, users will start pushing GuideWhale events to Segment.
Segment integration configuration